Okay, you want to change the world, but you also want to travel in style. Or you want to save the planet, but at the same time, you do love fashion, and you feel best when you look your best - in Chanel and Lagerfeld! Or perhaps you want to paint all day and brighten the world with your art, but you also love finance and AI, and you're dying to enter a program at MIT that you know will mark the future for DeFi.

As someone with multiple passions and interests, I can tell you that the struggle is real. Although after thousands of hours coaching multi-passionate creatives (creative generalists), I know that all our interests and passions are a whole on a certain level, it's often difficult to figure out what that looks like. The same is true for our "whys." 

Many creative generalists feel torn between multiple reasons why they do what they do, as well as different dreams or even lives they'd love to live. Those whys and goals might even contradict themselves.

You're a multi-passionate creative, a creative entrepreneur, a creative generalist. In short, a complex, multi-faceted and nuanced human being. You're allowed to be driven by more than one thing. In this article, we'll explore why you might have more than one "why" and how that's okay.

The power of your "whys"

Your whys are a powerful force in your life. They drive your decisions and your actions. If you have more than one, even though you might not think it right now, I consider you very lucky! Some people desperately look for their "why" their entire life, without ever feeling the inspiration you enjoy every day. It might be what makes you so creative and unique. You're not just an artist, scientist, or businessman - you're all of those things at once. 

Simon Sinek says that you should find your why before anything else. As a thought leader, he has popularized the idea that everyone needs to have a single "Why" as their driving force in life. But what happens when your "why" changes over time or you have more than one?

In his TEDTalk, "How Great Leaders Inspire Action," Simon Sinek shares how your why is your driving force in life and should be your priority before anything else. He talks about the golden circle of communication for companies and leaders and how their why can inspire cooperation, trust, and change.

It's true; a powerful why can move us. If it's powerful enough, it can even move mountains - or at least start a revolution. So that's not the issue. The problem begins when you have more than one why, but the world keeps on telling you to pick just one. When that happens, you're stuck in multi-passionate choice overload. And as you might be familiar with, this is not a happy place to be.

The many "whys" of multi-passionate creatives

If you're a creative generalist, you probably have many different types of whys in your life. You might have some creative passions like writing or photography and some other, more mainstream "whys" that keep you motivated.

As a multi-passionate creative or entrepreneur, your "whys" can contradict themselves. One day you might be driven by your passion for saving the world, and the next, you might be more interested in making a lot of money. That doesn't mean that one is more important than the other; it's just that your priorities might change from day to day or week to week.

Creative generalists often have multiple whys because they're interested in many different things. They're naturally curious, and they like to explore new things. They're also very adaptable and can easily switch between various interests. This type of creativity is often called divergent thinking, and it's the type of creativity needed for innovation.

As a multi-passionate, you might also have what's called a portfolio career. A portfolio career is a career where you have multiple jobs or roles related to your skills and passions. This type of career is becoming more and more popular, as people are looking for ways to escape the rat race and find more meaning in their work.

So if you're feeling overwhelmed by all your different passions, don't worry. You're not alone. And you're not crazy. You're a creative entrepreneur, and that's a good thing. Embrace your many whys and use them to drive you towards your goals.

How to find balance when you have more than one (contradicting) why?

Even though creativity is a "why" that feels like an escape or release for many people, there are other times when it can feel like your duty and obligation. This is because of another why that you have: your sense of responsibility. You might feel a strong need to take care of those around you, including your team, clients or customers, and family members.

This contradiction can make it hard for creative generalists to find the balance between their two (or more) whys. But it's possible to bridge the dichotomy in two ways:

• The first way is by mixing your whys and your obligations so that one does not outweigh the other. This might include delegating your creative tasks to someone else or outsourcing them when you have too many deadlines on your plate.

• The second way is creating a pattern or rhythm that reflects your sense of balance between your creative spark and your responsibility. This might be something like scheduling your creative tasks for a portion of the day so that you can focus on your work-related duties during another time slot.

No matter how you find balance, it's important to remember that it will always be a work in progress. Don't be hard on yourself if you feel like you're not living up to your high standards. Just keep working at it, and eventually, you'll find a groove that works for you.

You're a unique creative being; you're allowed to have more than one why! It's your life - and your only one. So take the time to go deep on what matters to you, identify your creative passions as well as your other "whys," and combine them in a way that makes sense to you.