Career & Business Coaching Blog.

Inspiration and tips for multi-passionate creatives & entrepreneurs.

How She Did It Murielle Marie How She Did It Murielle Marie

How Jill learned to believe in herself and find the right clients

I first met Jill when she was looking for support and advice about how to pursue her dreams of owning a successful branding company without losing herself to imposter syndrome - or to her other many interests! Together, we worked on figuring out what her next steps might be in creating a true portfolio career for the Jill-of-all-trades that she is. It allowed her to let go of her negative self-talk and improve her self-confidence. She always had many talents and skills; she just needed a little bit of help to figure out how to combine them into a fulfilling career. Here’s how she did it.

What was your big dream, and what inspired you to go after it?

When I was younger, I had many interests—and I still do. Art captivated me; I attended art classes in my free time, procured books on drawing, and practiced consistently. I was equally fascinated by computers, and I remember buying one with my savings at age 11, though I had no clue how to use it. Additionally, I was passionate about dancing and gymnastics and pursued them at a club. I even dreamt of owning a tearoom. With any remaining time, I played teacher with my dolls. So, did I have one overarching dream? Not exactly. It was more like a thousand dreams, with life too brief to accommodate them all. Yet, through it all, the arts remained a consistent presence in my life.

Did you always have this dream?

As I grew older, the allure of fine arts persisted. However, I was still determininghow to transform that passion into a career. While my drawing skills weren't exceptional, I was blessed with a vibrant, creative mind and a vast imagination. When two of my friends chose to study a  'Master in Fine Arts - Graphic Design,' it was my eureka moment. It combined creativity, drawing, and computer work – a perfect blend of my interests!

Transitioning from a science background and lacking formal art education from high school was challenging. But my passion and determination were there. I dedicated myself wholeheartedly and emerged successful—with honors, no less!

What was one of the first things you did to get you started?

I was employed as a graphic designer at a company, but over time, I felt my passion waning. So, in 2004, I launched IN.DRUK as a side venture. Within IN.DRUK, I was free to design based on what I believed best suited my clients without the constraints of someone telling me what to do. This lasted for 13 years. During some years, I was swamped with work, while in others, I barely designed anything. Meanwhile, in my primary job, I transitioned to an account manager role at a printing firm. There, I discovered a genuine love for sales and entrepreneurship. By 2017, I felt ready to fully commit, and I embraced IN.DRUK as my full-time endeavor.

What were the biggest challenges you faced in working toward achieving your dream?

I had fears about the financial implications of my decision, as I was leaving a secure position that offered a generous salary, a luxurious car, and various other benefits. Growing up, my parents had always emphasized the importance of financial stability. Hence, confronting this fear became one of my most significant challenges.

What do you wish you would have done differently? What would you warn others about?

In hindsight, I wouldn’t change a thing. While my mistakes were tough in the moment, they provided invaluable lessons later on. One of the most profound realizations I've come to over the years is that I am enough. Simply being myself is not just acceptable, but it's perfect. There's a space for everyone. It's essential not to compare ourselves to others, as each person's journey is unique. We often see only the highlight reel, not the 'behind the scenes' of people's lives. It's also okay if not everyone approves or likes you. Granting myself the freedom to carve my path and to trust my intuition was, perhaps, one of the most empowering decisions I've made.

Would you say you’ve achieved your big dream yet?

I've realized several of my dreams, but there are still a few I hope to fulfill.

What do you think helped you achieve it?

The unwavering belief of my husband and parents has been invaluable; they never once doubted me. My sessions with Murielle Marie revitalized my confidence. Having owned an agency, she understands the dynamics and assured me of the quality of the work I provide to my clients. Receiving affirmation from someone familiar with the industry was incredibly reassuring. My adaptability has also been a strength. In my field, tools, methods, and demands are constantly evolving. Similarly, entrepreneurship requires agility and the capacity to pivot to ensure continued success.

What’s the best advice you have for others who want to follow their big dreams?

All the answers you seek reside within you. Sometimes, you just need someone to help draw them out.

More about Jill and her services  –http://www.in-druk.be

Jill is a branding boss who is obsessed with graphic design, strategic branding, and entrepreneurship. She’s worked with clients all over the world to help them bring their company to life with the power of visual communication. You can find out more about Jill and her services at the website linked above. And if you’re interested in learning more about her process, you can book a free 30 minute discover call with her here.

Jill’s favourite quote is:

Feel the fear and proceed regardless.

Jill’s big dream for the world is:

I want female entrepreneurs over forty to assert themselves and step into the spotlight. They should proudly showcase their capabilities and talents to the world. Currently, too much talent remains hidden in the shadows, and that's truly unfortunate.

 

If you want more inspiring stories, I’ve got great news for you! This story is part of an interview series, you can find all entries here.

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How She Did It Murielle Marie How She Did It Murielle Marie

How Elizabeth let go of the pressure, refocused her business, and put creativity at the center of her services

I first met Elizabeth when she realized she wanted to create a business that reflected her authentic self more accurately. She was over feeling pressured and restless and just wanted something that put her more at ease. We connected after she finished reading my book on creative generalists. Elizabeth identified herself in that book and decided to explore how she might put creativity at the center of her business. We worked together to make a realistic plan for Elizabeth’s many projects, taking the pressure off so she could focus on providing an incredible experience to her clients. Here’s how she did it.

What was your big dream, and what inspired you to go after it?

My big dream was to help amazing people craft their stories and turn them into inspiring TED-like talks.

Did you always have this dream?

Not always, but I do remember exactly when it came to me. I started watching TED talks 15 years ago. Back then, hardly anyone had heard about TED talks. The inspiration, the impact it totally got to me. A seed was planted.

What was one of the first things you did to get you started?

I believe that if you open the door wide open for your dream and make yourself available for it, it will work out. With some ups and downs inevitably, and steady but surely. So opportunities to teach public speaking came to me. I created the chance to work with TED speakers. I started collecting a beautiful series of testimonials from people who had worked with me.

What were the biggest challenges you faced in working toward achieving your dream?

There were definitely moments when my passion was bigger than my discipline to build the backside of the business. So I had occasional worries about cash flow. But I never stopped believing in myself.

What do you wish you would have done differently? What would you warn others about?

I wish now I would have made some bolder moves. Not let my fears keep me from taking steps forward.

Would you say you’ve achieved your big dream yet?

Yes and no. It's important to always have new dreams. Next to my one-on-one program, I will be launching my group program soon, bringing together a group of female leaders who are ready to write their signature keynote talk. One day I want to have my own TV show.

What do you think helped you achieve it?

Not giving up when things get hard. Learning not to try to do everything myself, get help when and where needed.

What’s the best advice you have for others who want to follow their big dreams?

An inspiring vision is crucial to clarify the meaning and purpose of our lives and give us the energy and motivation to follow our dreams and persist. Articulating your big dream (your vision) is the first step in your journey!

More about Elizabeth and her services  –http://www.speaker.coach

Elizabeth Van Den Bergh is a Speaker Coach who coaches leaders to speak with confidence and impact. Whether you want to motivate, inspire, or blow your audience away, she’ll make sure your words have the desired effect. Her clients range from passionate experts, ambitious entrepreneurs, to bold leaders at international institutions and large companies. She is also the proud Head Speaker Coach at TEDxFlanders, the largest TEDx event in Belgium. And coaches speakers for TEDxKULeuvenBrussels.

You can find out more about Elizabeth and her services at the website linked above and her new podcast Powerful Presence on Spotify!

Elizabeth’ss favourite quote is:

“I have learned that people will forget what you have said, people will forget what you have done, but they will never forget how you made them feel.”

 - Maya Angelou

Elizabeth’s big dream for the world is:

A kinder world. With more love, care, and attention.

 

If you want more inspiring stories, I’ve got great news for you! This story is part of an interview series, you can find all entries here.

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How She Did It Murielle Marie How She Did It Murielle Marie

How Yamille used art therapy to recover from burnout and decided to create spaces for other women to make art

When I met Yamille, she had just gone through severe burnout from her corporate role. She had realized she wanted a different professional life filled with creativity, but wasn’t sure how to make it happen and was paralyzed by a fear of failure. Together, we worked through those blocks and Yamille learned that even if she stumbled on the path to the life she really wanted, she was still learning and getting one step closer to her goals. Since then, she’s started her own business in a field she loves, became a certified art therapy coach, healed her burnout, and squashed her fear of failure. Here’s how she did it.

What was your big dream, and what inspired you to go after it?

My big dream was to be an artist who facilitates and promotes the use of creative expression (art making) as a well-being tool for women to prevent burnout and live a life full of energy and enthusiasm. I would love to have several "ateliers" where women can make art on a regular basis and are helped by a community of experts in the field of art therapy.

I got inspired to go after this dream when I experienced firsthand the well-being power of art, especially to recover from burnout.

Did you always have this dream?

Not always, but I've certainly been thinking about it for a long time but I never dared to change until my burn-out kind of forced me to.

I never thought I was good enough at painting, drawing, dancing, ... or that I could make a living out of it. Moreover, I didn't find it that meaningful to create something "pretty" to be liked and judged by others. These paradigms made me give up on my artistic talents until I discovered and experienced doing art in a completely different way following a Swedish painting methodology that helped me let go of my "logic brain" and let my "artist child" express itself. I learned to enjoy the creative process and not become fixated on my performance or the result.

Over the years I have experienced the many benefits of art, especially during my recovery from burn-out, I was amazed by how much it helped me. This further convinced me to go for my big dream!

What was one of the first things you did to get you started?

I looked for guidance to "put the pieces of the puzzle" together that is how I started the coaching sessions with Murielle, to get clarity, gain confidence and have a sparring partner that could understand and guide a creative person like me in my situation.

What were the biggest challenges you faced in working toward achieving your dream?

The fear of failing was my biggest challenge. I grew up in a culture where failing is not well received, I was afraid of being a "loser", and on top of that my confidence was severely undermined by my burn-out where my body "failed" and I just couldn't perform anymore. I realized that this fear was pulling me back, that things that I wanted to do or test would take longer or won't happen, it was auto-sabotage. It was a process to learn again to trust myself and gain confidence in my abilities, and the coaching sessions with Murielle helped me to acknowledge this and other paradigms I had to overcome to move forward.

What do you wish you would have done differently? What would you warn others about?

I could have wished to start earlier, but I wasn't ready. So I wouldn't have done anything differently, because every experience thought me something and helped me in a certain way, it was a growth process (it is still).

I will warn people about rushing things up, and about not taking the proper time to build their vision and learn from each step of their journey. Of course, dreams only come true when we act, so this is not an excuse for procrastination.

Would you say you’ve achieved your big dream yet?

I'm living my life dream during this journey towards my vision. My "Energy-boosting painting workshop for moms" is a big milestone! I'm so proud of myself, I will be doing many more milestones, trying, succeeding, failing, and learning, all worth it because it's all part of my big dream.

What do you think helped you achieve it?

My burnout experience actually helped to make big changes in my life, including my profession. It drove me to ask for guidance to get clarity about my dream and gain confidence that I could make it happen, this was one of the biggest gifts I received during my coaching sessions with Murielle.

What’s the best advice you have for others who want to follow their big dreams?

An inspiring vision is crucial to clarify the meaning and purpose of our lives and give us the energy and motivation to follow our dreams and persist. Articulating your big dream (your vision) is the first step in your journey!

More about Yamille and her Energy Boosting Painting for Workshop for Moms  –www.yamillemelendez.art

“I kindly invite all moms that feel frequently tired, stressed, and/or overwhelmed to my energy-boosting painting workshop where they will learn tools based on proven creative methodologies to help them tap into their vast inner energy and avoid burn-out.” - Yamille

Yamille Melendez is a multi-passionate artist, creative, and coach. She helps moms unlock the well-being power of art so they can live a life full of energy, creativity, and enthusiasm. 

She made the decision to transition from a life that was full of burnout and overwhelm to one filled with art, which she uses to process her emotions and thoughts so she can better understand herself. While recovering from burnout, Yamille tried, tested, and studied several different creative tools and methodologies that not only helped her get her energy back, but also helped her discover a better, stronger version of herself. Healing herslef with art made her see how much she wanted to help other tired moms gain energy and avoid burnout using art. Now she is living her dream while continuing to pursue it and hopes to share her message with the world.

Yamille’s favourite quote is:

“Creativity is intelligence having fun!” 

- Albert Einstein

Yamille’s big dream for the world is:

A world where love, creativity, well-being, and happiness are more sought after than performance, prizes, or money.

 

If you want more inspiring stories, I’ve got great news for you! This story is part of an interview series, you can find all entries here.

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How She Did It Murielle Marie How She Did It Murielle Marie

How Suzanne beat career anxiety and became a yoga teacher

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When Suzanne and I met, we were both enrolled in Marie Forleo’s b-school, back in 2015. I remember a post in the group asking if any b-schoolers were located in Belgium, and sure enough, Suzanne and I were! We quickly connected, and have kept on checking in with each other regularly over the years. It’s been wonderful seeing Suzanne grow into the entrepreneur that she is today. Her soft and gentle nature, intelligence, patience are some of the qualities that I appreciate most in her. Spending time with Suzanne feels like a warm Spring day, where everything flows and is easy. Her courage is undeniable, and her wisdom mountain high. Here’s how she did it.

What was your big dream, and what inspired you to go after it?

I’ve always pictured myself in a successful career, ever since I was a little girl. However, at age 30 I still didn’t know what that was going to look like for me. I was full of anxiety about my career path. When I say successful I mean that in a very personal way, not what it may mean or look like to the rest of society… 

For me it’s about finding balance between all the areas that matter to me: a creative job that gives me purpose and satisfaction, being in control of my schedule, having a lot of free time for all the activities that I enjoy doing, being financially stable and able to support myself and my loved ones, being able to give back, and having the time to take care of my health. 

So being creative, I started countless creative quests: working as an architect, graphic designer, illustrator, furniture designer and maker,… But I could never find the balance or the success that I was looking for. At the time, yoga was the only source of appeasement in my life. 

One day, while sitting on my mat waiting for class to start, I was examining my yoga teacher and she seemed so genuinely happy and relaxed and I had a vision of myself like that. Since that day, the idea had sprouted in my head that maybe I could also teach this amazing practice to others. For some reason, it clicked.

What made me take action on that seemingly crazy new idea was my drive for more purpose, and my frustration with my present life. I’m not the type of person that can just complain about my situation and not do something about it. It may take me awhile to realise what’s wrong, and I may complain in the meantime, but when I know, I need to take action. Because the only alternative would be to start blaming myself or others for my own unhappiness.  But that just leads to no change and feeling bad about yourself.

What could I lose by trying? I guess it’s my strong desire to thrive, feel aligned and find my purpose eventually led me to go after my dream.

Did you always have this dream?

Yes and no, I always had the dream to be an independent and successful woman, but I never knew what that looked like for me. It was hard unpacking the beliefs and ideas that others had for me, the path that others expected of me. But I gained more clarity by trying out all these different jobs and side-projects. 

It’s so easy to think that I wasted years of my life pursuing all these different things but in fact, following all these different paths is what lead me to be where I am today. I needed that clarity. The actual dream of becoming a wellness expert and entrepreneur emerged only a couple of years ago. But the dream of being a boss babe, a strong, fierce independent woman, has always been there.

What was one of the first things you did to get you started?

Research. 

I was practicing yoga but knew nothing about it. The first thing I did was research yoga schools, programs, locations and duration. Overwhelmed with the amount of choice, I decided to go for something practical. I wanted something that I could do quickly, close to home (to limit the budget of traveling) and that had good reviews. I found a yoga ashram in the Netherlands that had a one-month training in Summer and went for it – even though it seemed expensive to me. Even though it used up all of my holiday days. Even though I thought I wasn’t good enough at yoga to be a yoga teacher… 

I had many excuses not to do it: time, finances, my own confidence. It made the goal seem hard or unachievable. But you have to get past the excuses.

So I did, because the voice inside me was telling me to go, and that I would learn and grow and be perfectly imperfect.

When I finally was training at the ashram, for the first time in my life, I felt like I was exactly where I was supposed to be and I could not wait to go home and transmit the wisdom I had learned. I felt so inspired, motivated and full of purpose that I couldn’t wait to start teaching.

I started researching again: this time for spaces to teach yoga!

Anytime I do something, I research it, find what I’m looking for, let it macerate in my head and then take action.

What were the biggest challenges you faced in working toward achieving your dream?

Definitely self-doubt. 

A lot of doubt and questions about my worthiness. Am I good enough to be a yoga teacher? Will I have any students? Will they like my classes? Why aren’t they coming back? I’m tired, maybe I can’t do this? I’m still working full-time, maybe I’m not a real entrepreneur or yoga teacher and so on. 

It takes a lot of motivation and commitment to keep going when you have all these questions running around in your head, or worse, when they’re being voiced by close ones.

Thankfully, having committed myself to my students, I just couldn’t not show up! That accountability is probably what kept me going at times when I felt like staying on my couch 

I was serving others now, it wasn’t about me anymore. All I can say is that out of all those times when I wanted to stay at home, I never once regretted going out to teach. I always came back grateful and filled with so much appreciation and motivation for what I do. Magic happens when you serve your clients and live on purpose.

What do you wish you would have done differently? What would you warn others about?

Putting less pressure on myself. I’m a high-achiever and a perfectionist. I get very impatient. I want results quickly (who doesn’t these days?!).

I would put a lot of pressure on myself to be further than where I was. I thought that I should be running retreats already, doing more workshops, and be trained in this and that. Basically I want to do it all, not giving myself time to enjoy the moment, the newness, the beginning, the journey of being an entrepreneur. 

I would work myself to near exhaustion to be further ahead. That’s not the idea of balance you might think of for a yoga teacher. Ironic isn’t it, that the yoga teacher is burning out? But that was the reality. Thankfully I realised it before it was all too much and I made a mental shift.

I’m now trying to focus on the journey more than the “shoulds” because everything is a process. As time matures wine or cheese, I believe it’s the same with my business. The more experience I get, the better my classes are, which means that more students like them or benefit from them. The bigger my client base is, the easier it becomes to create a workshop or a retreat that will sell out. 

It’s all a process, a journey and this, by definition, needs time. It takes time for people to get to know you and trust you and it also takes time for you to evolve, get clear and learn. So don’t rush things. Accept and enjoy the journey. 

As I say to my yoga students, you’ll only be a beginner once in your yoga journey, so enjoy it.

Would you say you’ve achieved your big dream yet?

Not entirely but I’m certainly getting closer every day. And I am ok with that. 

Because the big dream is also shifting and transforming itself as I grow and get closer. I think my big dream will always be slightly out of my grasp, which is good to keep me thriving but it’s also crucial to notice all that I have accomplished so far. Noticing the distance you’ve traveled is so important because that’s when you realise you’ve probably already reached one or more of your dreams or past versions of it. That’s great and needs to be celebrated. It also builds resilience for the next endeavours.

What do you think helped you achieve it?

Accountability! Having mentors, coaches, building relationships with people going through the same struggles, battles and challenges as I am. Getting support from people that understand and can relate and giving support back. Basically having a community of supporters. This is something you might have to build and create for yourself.

I built a community because I didn’t know any yoga teachers before I embarked on this journey. I had no entrepreneurial friends around me, and certainly no online entrepreneurs. It’s hard to share your ideas and vision with people that just don’t get what you’re talking about. Finding role models, inspiring entrepreneurs, getting a coach or having mentors is so important. Then making your goals public or known to get accountability.

What’s the best advice you have for others who want to follow their big dreams?

Fear will be your biggest frenemy. I say frenemy because fear is good and bad.

Fear lets you know that this dream or project is scary and maybe even risky, but that’s why it’s worth doing. It acts like an indicator of what you should pursue. Fear wants to keep you from going out of your comfort zone but growth and change only happens there. Fear is good because it tells you what will challenge you and make you grow. 

Fear becomes negative when you let it rule you and it keeps you stuck, paralysed, dead in the water. So listen to the fear to let it guide you towards the scary project or dream, then tell it to take a back seat because you’ve got it. Take action asap, even small baby steps because getting into action will help to dissipate the fear or it’s held on you. It will create momentum. 

It’s important that you’re moving forward no matter how slowly or how small the steps are, as long as you’re not staying stuck in fear. This is a mental game. Fear will come back again and again and you have to create the mindset to keep it in check. I believe you can develop this strength with action because it builds your confidence. 

You start believing that you can, in fact, achieve your dream because you’ve already successfully taken steps towards it.

Anything else you’d like to share with us?

Murielle, you’ve been one of my mentors and I thank you so much for your presence, your words and your work. You’re an inspiration to me and I’m sure to many others.

More about Suzanne – simplysueyoga.com

Suzanne Ibrahim-Fay is a multi-passionate creative soul and a caring yoga teacher with big dreams to change the world into a better, happier and healthier place. She loves eating, travelling and outdoor adventures and is dedicated to fighting climate change.

She decided to transition from a career in architecture to one of a yoga teacher after she fell in love with the practice a few years ago and experienced first-hand the restoration and spiritual powers of yoga. Indeed, yoga helped her to overcome some rough emotional times, get through a chronic illness and overall, find more balance and peace in her life, while getting fitter and happier. Having never felt as good as she did now, she knew that if yoga could transform her life it could transform so many others’ lives too and she wanted to be a part of that. 

Suzanne’s favourite quote is:

My mission in life is not merely to survive but to thrive; and to do so with some passion, some compassion, some humor, and some style.

– Maya Angelou

Suzanne’s big dream for the world is:

I dream of a world where all beings are treated equally. Where women are strong, fierce, playful, and respected. Where all girls can get an education. Where our Mother Earth is preserved and loved for everything she gives us. Where every human being feels loved, free, safe and at peace. I want to help spread love, compassion, fulfilment and health to as many as I can, because I believe that when we’re at peace with ourselves we can create a world that reflects that. I believe that we have to work on ourselves first to be able to serve others from our state of highest being. Only when we’ll find inner peace will the world we live in be at peace too.

 

If you want more inspiring stories, I’ve got great news for you! This story is part of an interview series, you can find all entries here.

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How She Did It Murielle Marie How She Did It Murielle Marie

How Deirdre overcame burnout and started the wellness magazine Self.ly

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Deirdre and I initially connected after she signed up for my Free Smart Work™ Challenge. When she did, she was in big career transition, and wanted to start a business to help professionals prevent burnout through self-care. What inspires me most about Deirdre is her never-ending enthusiasm, her incredible creativity, and the passion she has for her project. It’s been a joy working with her, and supporting her in achieving her dream. Here’s how she did it.

What was your big dream, and what inspired you to go after it?

I want to end burnout in the workplace and make workplaces more human so people can be at their creative best. My own experience of burnout, after working myself to exhaustion in my previous fast-paced job, inspired me to understand what had happened to me. 

I wanted to know how I went from energetic, positive, and creative to overwhelmed, and stressed out. This made me understand the need for self-care and wellness in the workplace, and what ultimately led me to create Self.ly – a platform dedicated to the wellbeing of professionals.

Did you always have this dream?

No. It arose out of my own burnout experience, which illustrated to me that the current workplace is not fit for purpose. What happened to me is not an isolated event. Our work environments are not equipped to take the “person” into account, and the needs we have. 

Stress reduction, a sense of purpose, inspiring work… it’s not often there. When it is, it’s not always readily available or it gets counterbalanced by even more pressure to perform. Something has to change. 

What was one of the first things you did to get you started?

I enlisted as coach. I wanted an accountability partner, sounding board and support mechanism as setting up a business is a daunting proposition when you’re emerging from burnout and you’ve lost confidence somewhat.

What were the biggest challenges you faced in working toward achieving your dream?

Mindset – having the positivity, focus and self-belief to translate a wish into a website, an online magazine and an online community. Entrepreneurship is a journey. You start out with passion, and a desire to create change. Even though you “know” things might get tough at times, you’re never fully prepared for when doubt hits, or when the results you’re hoping for are taking longer to manifest. 

That’s why mindset is so important. Staying optimistic and believing in your project, adjusting expectations along the way. 

What do you wish you would have done differently? What would you warn others about?

I underestimated the amount of time things really take. It’s also all-consuming so I had to start practicing what I preach and look at pace and build in regular recovery time; something that’s particularly important when you’re engaged in creative tasks like writing or planning. It’s easy to get sucked into the “work longer, harder, faster” fallacy and burnout. So building in regular breaks and making sure to build connections and talk to like-minded entrepreneurs who are going through the same frustrations and trials has been vital to maintaining momentum.

This notion of overnight success is an urban legend, and very misleading. If you’re starting something new, expect a long and challenging journey. I’ve had to revise my expectations around monetary growth. You have to believe in yourself – believe in your ideas, your abilities, your will and perseverance, and dedication. And that makes you want to live your life your way and not anyone else’s way.

Would you say you’ve achieved your big dream yet?

I’ve done what I set out to do, which is to get my magazine established. I would say I’ll have achieved my goal when I see active change as a result of the magazine and online programs. 

Self.ly was created to really help move the needle when it comes to self-care and burnout prevention in the workplace. I know there’s still a lot of work to do, and for the dream to be complete a paradigm shift needs to happen. We have to redefine work, and make the worker center stage. 

What do you think helped you achieve it?

You were instrumental in allowing me to see a feasible path forward and establishing a framework and milestones for achievable growth. It’s important to speak to someone who has gone through the process and is familiar with it.

The fact that I wanted to create real change also helped. When you’re passionate about something, you can put all your talents and creativity into building it. 

What’s the best advice you have for others who want to follow their big dreams?

Stick with your gut – you have to go at your own pace and listen to your own instincts.

Don’t underestimate the importance of incremental improvements – Rome wasn’t built in a day. Don’t compare yourself with business owners who have been at this for 10 years. You’ll get there at your own pace, in your own time.

More about Deirdre and Self-ly  – https://www.self-ly.com/

Deirdre is the Founder and CEO of Self.ly. The platform is a lifestyle media brand and supportive community dedicated to making self-care simple and accessible for busy executives, entrepreneurs, business leaders and healthcare professionals. An antidote to hustle culture, Self.ly provides the information, tips, latest trends and advice to show you how to avoid burnout and overwhelm and raise your energy, performance and mental health and wellbeing.

Don’t hesitate to get in touch with Deirdre! She loves connecting with people from around the world. You can do so through her website at  https://www.self-ly.com/

Deirdre’s favourite quote is:

Build yourself brick by brick

– Tom Bilieu

Deirdre’s big dream for the world is:

I want to help create mentally and emotionally healthy and human workplaces where individuals can flourish and organisations can prosper.

 

If you want more inspiring stories, I’ve got great news for you! This story is part of an interview series, you can find all entries here.

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How She Did It Murielle Marie How She Did It Murielle Marie

How Katherine started her own bookkeeping business & became a money mentor

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Katherine and I initially connected online. I loved Katherine’s bubbly personality from the start. When I needed someone to look at the numbers of a start-up I was building, she’s the one I turned too. I felt so supported knowing that she was on the team. Katherine does have a way with money! Ever since, it’s been a joy connecting with her, and watching her revolutionize the accounting world one business at a time. Here’s the story of how she started her own bookkeeping business and became a Money Mentor.

What was your big dream, and what inspired you to go after it?

It’s my mission to help 3 million people retire rich. Which is ironic, since I never cared about money when I was younger. Instead, I was focused on making an impact with my art, and talents as an actress and director. 

When I started pursuing this dream professionally, however, I felt I’d been lied to. The work itself was fulfilling, but not one of my mentors had prepared me for the financial challenges of being self-employed. I soon discovered my mentors couldn’t have prepared me because they struggled with these things too! So, I set out to learn about money. The more I did, the more ambitious I became.

I learned that money is a language to master, that it has the creative energy to build on itself, and that it’s possible to stop fighting money and instead make it a teammate. I learned this process was surprisingly easy and enjoyable, but no one – and I mean no one – gives you this critical education in school. Which is why if you pull back the curtain, almost everyone, in every industry, is struggling with money.

That’s the most important thing I learned: money problems aren’t limited to creatives! So I decided I’d had enough and wanted to tackle this problem head on.

That’s why I started my own accounting firm. I wanted to move the needle just 1%. I want to help a mere 1% more Americans (the only country I’m licensed to work!) kick their money woes and retire comfortably. 

At the time I made that goal, 1% of America was 3 million people. That’s how my big dream of helping 3 million people retire rich was born.

Did you always have this dream?

No way! As an artist, I always wanted to inspire hearts and minds, but I never dreamed that a single topic would inspire me so much or that I’d change my life’s work to pursue it.

What was one of the first things you did to get you started?

I invested in my education. I’m a graduate of Ben Robinson’s Bookkeeper Business Launch. I credit Ben with how I think about bookkeeping and client relationships. All my tax work, writing, and coaching have grown from this bookkeeping foundation.

What were the biggest challenges you faced in working toward achieving your dream?

When I started, I really, truly thought that I was going to acquire all this tax knowledge, teach it to my clients, and “BOOM!” the problem would be solved and we’d all have successful, profitable companies to brag about.

But education is not implementation. My first clients had cleaner books but weren’t changing their money habits.

Changing money habits is hard to do! Money is an emotional topic for many people. We not only need to master an outer monetary system, but also master our inner thoughts and emotions about at. This inner relationship with money becomes ingrained in us as children, and every friend, partner, and the bill we pay either reinforce this relationship or will bring us into conflict with it.

Owning up to this relationship and learning to tackle my own “money blocks” was the first step. Then, I had to learn how to pair money mindset coaching with my growing financial expertise. This was how the Chaos Money Framework was born.

The Framework keeps us accountable. Because it’s challenging to accept that “wealth” and “success” are not static achievements. I need the Chaos Money Framework to help me choose and walk my wealth journey every day.

What do you wish you would have done differently? What would you warn others about?

I wish I had slowed down.

I made the new business owner mistake of focusing only on growth and income. This meant I chased every shiny tool, coach, or course who could take me to the “next level.” (All the while telling my clients to act differently – the hypocrisy!)

But if I had focused more on the clients in front of me – if I had treated them as the only important thing in the world – I would have achieved better results overall. I would have figured out some things faster. Most importantly though, I would have helped more people.

I would caution others who are looking outside of themselves for answers. 

Copying other people’s business only encourages comparison and imposter syndrome. It’s better to slow down, focus on the work at hand, and develop your own system with the resources available to you.

I’d encourage them not to chase income, but rather measure metrics that support your own mission and values (like repeat customers, profitability, or the success you help clients achieve). Only look to change your system when it helps you improve one of these metrics and stop caring what caring about what’s “expected” in your industry.

Would you say you’ve achieved your big dream yet?

Uh oh! Remember what I said earlier about achievements?

In all seriousness, yes. I’ve achieved some incredible things since I started.

As my impact grows, my clients’ impact grows, and as their impact grows new jobs and new investments are created. Each one gets me closer to the 3 million marks!

What do you think helped you achieve it?

Oh, my Money Map! Definitely!

That’s what I call the unique mix of financial reports you use to lead your business. Everyone’s Money Map will be different and that’s actually the purpose of the Chaos Money Framework. The Framework helps you break down big goals into actionable milestones. Then we turn those milestones into – wait for it – a map! You can follow this Money Map to reach your goals.

I’m my own customer here because Money Mapping really works. I also have an incredible coach to hold me accountable, a team to support the work I do, and I’ve invested heavily in my marriage and personal relationships. 

Everything’s harder if you’re trying it alone!

What’s the best advice you have for others who want to follow their big dreams?

Set a big, scary goal. You have permission.

But don’t try to tackle that goal everyday. It’ll be too overwhelming. Just let the big goal float around in the back of your head.

Instead, slow down. Ask yourself “What’s the very next step?”

Also pick out the smallest, tiniest, so-simple-it’s-easy next step. (Like clicking send on that email or taking that receipt from your purse to your desk). Do only that step.

Then identify the tiny step after that. Do that. Identify and execute each tiny step, over and over, until you’re getting to work naturally and you don’t have to think about it anymore.

Big goals create too much pressure, but tiny tasks are easy. Tiny tasks also add up fast! It’s getting started that’s the hardest.

More about Katherine – www.bookkeepingartist.com

Katherine is a money mentor for creative entrepreneurs. She can transform you from a stressed solopreneur into the money-savvy CEO of your own online empire. She specializes in Taxes and Business Entities, Profit Strategy and Business Growth, Bookkeeping, Workflow, and Productivity.

Don’t hesitate to get in touch with Katherine! She loves connecting with women from around the world. You can do so through her website at bookkeepingartist.com 

Katherine’s favourite quote is:

Imagination is only intelligence having fun.
– George Scialabba

Katherine’s big dream for the world is:

To persist joyfully along my unique path of creative and financial freedom. To lead and inspire others to do that same.

 

If you want more inspiring stories, I’ve got great news for you! This story is part of an interview series, you can find all entries here.

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How She Did It Murielle Marie How She Did It Murielle Marie

How Sandra became a life coach and creator of the encouragement box

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When Sandra reached out to me I instantly felt a deep connection. As a true multi-passionate creative she spoke straight to my heart and soul. What inspires me most about Sandra is her strength and resilience. I know how difficult it can be to try and fit as a multi-talented human in conventional life, and career. Sandra is proof that it’s possible. She’s not only creative but also truly passionate about creating. As an encouragement coach and the creator of the Encouragement Box, Sandra is paving the way for more joy and happiness in this world!

What was your big dream, and what inspired you to go after it?

My big dream was to have my own subscription box and to make many, if not all, of the items in the box. 

Did you always have this dream?

No, this was not a dream I always had. Once I was in the process, I remembered making things and sending them to people as part of a challenge and thinking it was fun. Receiving a lot of positive feedback also helped! This dream grew out of my desire to encourage and nurture other women, and my own love for subscription boxes. I love the element of surprise you get with a subscription box.

What was one of the first things you did to get you started?

I made lots of lists of possible products to include and researched different models. At first, I planned to fill the box with items I procured from other businesses, but I shifted to making most of the items myself and including a membership site with additional resources to encourage and inspire.

What were the biggest challenges you faced in working toward achieving your dream?

The biggest challenge is to keep going and resist the urge to quit. It is so easy to quit when the uncomfortable feelings come – the fear, the self-doubt… but it is so exciting to push through those feelings and do the thing you set out to do.

What do you wish you would have done differently? What would you warn others about?

This is such a learning process. I might have a different answer to this question in another three months. At this point, I’d say, I wish I had trusted myself more.  Some of my initial instincts, I ignored, then spent some time doing research, considering other options, and came back around to my first idea! Maybe that needed to happen, but I could have saved time and energy if I had trusted myself more.

Would you say you’ve achieved your big dream yet?

Yes! I definitely have a subscription box that is designed to encourage and nurture women! I would be thrilled to see it grow and reach more women. I would love to see it catch on to create more of a culture of encouragement and inspiration rather than the criticism and negativity which seems so prevalent at times.

What do you think helped you achieve it?

Breaking it into small steps. Having a supportive coach, family, and friends.

The joy I felt with each step forward – I love making the items that go into the box. Then, when it is time to package them and close the boxes, I literally sit there with a smile on my face, because I am so happy to be doing what I am doing. 

The driving desire to serve and help others.

What’s the best advice you have for others who want to follow their big dreams?

Don’t wait. Figure out the step you can take today, and start moving toward that dream. You will be so glad you did. Ask for help from experts. I was so surprised and touched at how generous others were with sharing their knowledge with me. Also, I think it helps to journal about your dream and think about it. What you give your attention to grows!

More about Sandra – sandrawald.com

Sandra is obsessed with helping Christian women become more fully who they are meant to be – by supporting them in developing their creativity and waking up any dormant gifts or talents. If you are a Christian woman, and you feel like you have been waiting for someone to vouch for you, to say that you are gifted, and you should use your creativity, wait no longer. I believe it – you are gifted, and you are meant to use your creativity.

Don’t hesitate to get in touch with Sandra! You can do so through her website at sandrawald.com or on Instagram @sandra_wald.

Sandra’s favourite quote is:

You can’t use up creativity. The more you use, the more you have. – Maya Angelou

Sandra’s big dream for the world is:

I would love to see more women embracing their creative gifts and using them, following their dreams, telling their stories. What if it were normal to follow a creative dream and not strange or exceptional? What if ideas were more often met with encouragement and help brain-storming instead of criticism? I would love to see that happen.

 

If you want more inspiring stories, I’ve got great news for you! This story is part of an interview series, you can find all entries here.

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