Career & Business Coaching Blog.


Inspiration and tips for multi-passionate creatives & entrepreneurs.

5 Ways for Creative Generalists to Build Better Boundaries

I like to think that setting boundaries is a version of self-care. It creates a rule or limit that I can impose on others to protect myself. And no one can get upset with me for creating a boundary - well they can and probably will, but they shouldn’t and it won’t be for me to worry about. It’s on them.

When you build boundaries, you’re telling others what is and isn’t acceptable to you. Other reasons why setting boundaries is important - and necessary, include getting the respect you deserve and growing your own self-respect, improving your emotional health and relationships, warding off burnout, and decreasing your stress and anxiety. 

Think about it: when you aren’t busy worrying what others will think when you ask for something you need, if you could get work done without being distracted by a colleague who just wants to chat, or if you could go to the movies by yourself just because you want to, things would be so much easier. You’d be able to breathe and better show up for what really matters in your life

Creative generalists are people who are good at multiple things. Most people try to niche down and become an expert in one specific thing, but creative generalists can’t. Our brains are wired differently and we need fresh ideas, new topics, and an array of things to study to feel fulfilled. I myself have worked in marketing, philosophy, the web, digital marketing, coaching, and as a consultant for start-ups. I’m also a start-up founder, a researcher, and a writer. If I hadn’t discovered that I was a creative generalist, I would have continued to try and fit myself in the box society built for people who enjoy niching down, but I would have felt miserable that I couldn’t follow my many interests for the rest of my life.

Creative generalism may sound like a person who wants to do just one thing, but really it’s about wanting to do all the things. Being a Jack/Jill/Jay of all trades. Unfortunately, it can also mean we’re more prone to avoiding boundaries and getting sucked into all. the. things. 

For real, think about all the hobbies you have started and abandoned. Think of all the books you tossed aside when they became repetitive. Or think of the fact that you have multiple jobs or interests in various fields and are always daydreaming about pursuing them. If this is you, my friend, I have news for you: you’re a creative generalist. 

Welcome to the club!

With that in mind, here are five ways to build better boundaries so you can get back to doing the work that makes you feel fulfilled.

  1. Learn to say no. It’s so important to say no. You have to stop agreeing to do things you don’t really want to do. To paraphrase Mark Manson in The Subtle Art of Not Giving A F*ck, if it’s not a, “Hell yes!” It’s a “F*ck no.”

  2. Know yourself well. When you are self-aware and have reflected on who you are and what you want, you will have a clear idea of the boundary that needs to be drawn. There is nothing worse than feeling like a boundary should be put into place for a while, but being unclear of what you need, and then blowing up at someone, or getting overwhelmed, and enforcing the boundary in a hostile state. If you know what you need, and you’re clear about why you need it, you can articulate it clearly and be heard more openly.

  3. Know what matters to you. It’s important to know what kind of life you want and what kind of person you want to be before you can effectively put boundaries into place. If you don’t know what matters to you, how do you know if those boundaries are actually important - they may be misplaced.

  4. Make sure you know what your skills are - both the hard and soft ones. By knowing what you can do, you’ll be able to figure out what work - or life decisions - are meant for you. For instance, if one of your soft skills is working in a collaborative setting, you might not be happy working independently for long periods of time. When you know the environment you thrive in and the skills you want to use, it’s easier to pick things that actually align with you.

  5. Practice flexibility. None of these steps are easy, but for creative generalists looking to build , trying to also be flexible for when life gets in the way, can be extremely challenging. But it’s important. Learning when you can be flexible and still feel good about having, and asserting, a boundary is the most important mindset to adopt.

Most of the creative generalists I know - myself included - are also perfectionists, people-pleasers, and Type A overachievers. We want to do the best, say yes to everything, and if it doesn’t work out, we have a tendency to crumble. But that’s because we don’t have good boundaries! We aren’t saying no to work, events, and other things that don’t align with what matters to us, what the skills we want to use are, and what we know we want to be doing. We are being inflexible. 

We can’t move forward and take up space in a way that truly represents who we are until we can create boundaries and stick to them (when needed).

Ready to build a boundary that doesn’t crumble?

Building boundaries is hard, but so is living a life where you feel stuck because no one listens to your wants and needs (including yourself).

When we work together, we figure out those five things above. We get into the nitty gritty of who you want to be and start crafting boundaries to get you there.


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Understanding Your Creative Brain: Finding Focus to Finally Finish What You Started

As a lifelong creative generalist, I've always had a million ideas claiming space in my head, all pulling at me and whispering to me to get me to do something about them. Rushes of inspiration fuel my imagination on the daily, igniting a spark within me to embark on countless projects. I know I'm not alone in this.

Many creatives and entrepreneurs (especially creative generalists) deal with this. It's particularly tricky when we're in our most innovative and passionate mode, the flow and excitement we achieve when we're at the beginning of a new projectThis is often when we feel we have massive creative energy - enough to spare some for other projects while building this bright and beautiful new thing. And it is all great for a while. Until we find ourselves overwhelmed by a growing pile of half-finished exciting ideas we couldn't wait to get started on. For the longest time, this was true for me. I would get excited about something, start developing the idea, then slowly lose interest and eventually stop before I'd created anything worthwhile. 

The truth is: the challenge with our creative brains is not how to generate ideas (we have those all the time!) but how to maintain the focus required to see them through. 

If you can relate to this struggle, read on! In this article, I will share tips and strategies to help you navigate the labyrinth that is your creative brain and empower you to conquer the misery of unfinished projects once and for all.

Embracing your creative (and multi-passionate) brain.

When clients come to me for help with seeing their projects through, they often have a lot of negative things to say about their creative brains. I don't blame them; I used to feel the same way. I would get frustrated and ask myself why I wasn't able to stick to anything or why it was so easy for me to start projects and so hard for me to finish them. 

Today, I feel differently about how my brain is wired. I'm proud of my creative generalist nature and the many ideas and interests that I enjoy. So the first step in getting good at getting things done is acknowledging the value of creative thinking: creative ideas are the building blocks of innovation and personal growth. It's essential to recognize the incredible power that creative ideas hold.

Another critical element in befriending your unique creative brain is understanding the importance of embracing your imagination. Instead of wishing you could stick to one idea, cultivate a mindset that encourages and celebrates imaginative thinking. Allow yourself to explore new ideas without judgment or limitations. 

Finally, embracing your creative brain means embracing the process of iteration and experimentation. Creativity is never a linear path; it's a cycle of trial and error, refinement, and revision. Give yourself permission to make mistakes and learn from them. Not every project you start will need to be finished (see below for more on this crucial point!). Understand that not every idea will be a masterpiece, but each contributes to your growth as a creative human.

Sometimes quitting simply means you're done.

Before we dive into the truth that, yes, (multi-passionate) creatives and entrepreneurs start more projects than they finish and can indeed lack focus sometimes, an important side note must be made. For creative generalists, quitting something simply means we're done. Because of our hunger for knowledge, we can dive deep into a subject until we've explored it, satisfied our curiosity, and gained a comprehensive understanding. When that happens, we usually quit. 

The problem is our finish line is often different from the finish line of society. When we get what we came for is precisely when other people tell us we should stick to it or even "turn it into a business." But that's not what generalists do because our true passion lies in exploring and pursuing new knowledge and ideas. We thrive on the thrill of discovery and the joy of learning, and once we have mastered a subject or dived into a project enough, according to our understanding, our attention naturally shifts to the next exciting idea that captures our imagination. So for us, quitting is not always a sign of failure or lack of commitment; it indicates that we have accomplished what we set out to do. 

However, this is not always the case. We have been known (ahem) to start new projects we wanted to see through and leave those halfway accomplished too. What is going on when that happens?

Understanding your lack of focus.

There are many reasons why our initial focus can dissolve and turn into procrastination, overthinking, or even starting another project (I know). Still, one of the most important reasons for creatives and entrepreneurs is the curse of shiny object syndrome.  

We must be willing to recognize the attractiveness of new ideas and our tendency to chase after the next exciting project without completing the current ones. Yes, we love new things, and they always seem so shiny and bright, especially when the thing we're working on is a bit harder than expected, a bit boring at times, or not going as planned. When that happens - which is NORMAL in any project - the allure of novelty and engaging with another idea is hard to withstand. 

One of the most striking ways I see clients go through this is when their sales or marketing plans aren't working as they should. Instead of pushing through and keeping a focused approach to their marketing and sales activities, many clients will cancel the plan and try something else. The problem is: if you do this each time selling your product or service gets hard, you'll probably never sell anything because you're not giving the seeds you're planting enough time to take root and grow. 

Another way lack of focus shows up is the fear of failure, often disguised as perfectionism. Perfectionism leads to self-doubt, over-analysis, and getting stuck. When you're struggling with completing projects, it's important to remember that the struggle is part of the process. Nobody delivers something new without at least a dash of doubt and uncertainty. Nobody delivers a new project perfectly. Embracing the struggle and accepting the imperfections as part of the creative process will allow you to reach the finish line more often. 

How to finish what you start? Here are three tips that might help you:

  1. Set micro-goals: I'm sure you've heard this before, but it works! Break down your project or goal into smaller, achievable tasks or milestones. On your to-do list, make sure only to list the smaller tasks (that you can do in one sitting) and not goals (this happens a lot, believe me, "finish my website" is a goal, not a task). Instead of focusing on the result, set specific and manageable task goals (my number is three daily tasks) for each day or week. This approach lets me make consistent progress while I maintain motivation along the way. By celebrating reaching my daily number every day, these small successes boost my confidence and help me keep going.

  2. Practice strategic rest: While it's important to stay committed and focused, giving yourself the rest you need is equally vital! Don't push yourself to the edges of exhaustion; plan for strategic rest periods into your work days. Listen to your body and mind, and don't postpone taking breaks to recharge when needed. Engage in play and fun activities that relax and inspire you, such as walking in nature, practicing mindfulness, or your favorite hobby. I consider these breaks part of my work because they improve my productivity and prevent burnout, ultimately helping me to stay on track and focused.

  3. Play a game with yourself: Turn your project into a fun and engaging game. I invite my clients to see their work as play and reward themselves for tasks they complete or milestones they achieve. Making work fun is excellent for maintaining motivation and increasing productivity. Create challenges, set milestones, and reward yourself for completing certain tasks or reaching specific checkpoints. For example, set a timer and challenge yourself to complete a task within a specific timeframe. Give yourself some points or a small reward once you've finished it. 

Gamifying your work and projects adds an element of excitement. It can make the process more enjoyable - and thus more sustainable, especially when things don't go as planned (which they never do). It helps shift your mindset from watching Netflix to a playful and engaging way of tackling a task, increasing your chances of finishing what you start.

I hope these tips are helpful. I'd love to know how they work for you, so let me know! As you embark on a new creative project, remember that the path to success is not linear or even paved with only groundbreaking ideas. Success requires focus, discipline, and tenacity. 

By embracing your creative mind and understanding how you're wired, you can become better at finishing what you start. So many of my clients and I are living proof of it. You, too, have the power to master your creative brain and finish what you start!

Tired of never finishing what you started?

Are you tired of starting projects, only to abandon them halfway through? Do you find yourself stuck in a cycle of unfinished goals, leaving you frustrated and unfulfilled? If so, it's time to get unstuck and achieve your true potential.

I understand the challenges you face (I’ve been there myself), and I’m here to help. Don't let unfinished projects keep weighing you down. Sign up for your free coaching session now. Together, let's turn your dreams into successes!


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Creative Generalists Don’t Fit In and That’s Okay! (P.S. you can stop applying for specialist jobs now)

When we were cave people, each one of us was good at multiple things. You had to be. We lived in a community where everyone worked together. Sure, there were some people who were better at hunting than others, and some that were better at taking care of the children or gathering roots and berries for supper. But everyone needed to have all of the skills so that if one person died, the rest of the community could still survive. Imagine if one person in your community was the only one with the skills to start a fire and then they were gone? The rest of the community would not survive the winter.

Somewhere along the way, between the agricultural and the industrial revolution, society decided that having a specialty was more important than having multiple skills. We started going to college to specialize in one type of career, and if you were unable to make up your mind on what you were going to major in, you felt like an outsider. The day I realized I could have as many jobs in as many fields as I wanted, was the day I learned real freedom. 

Unfortunately, it can be a tough lesson to learn and an even tougher path to take because we are conditioned from birth to think we have to pick one job, one career, one skill for the rest of our lives. If we try to transition out of that role to something different, we are often looked down on. 

With clients, I often share the story of The Ugly Duckling because it’s so similar to what creative generalist experience. In the story, the Mama Duck is waiting for her six ducklings to hatch. One day, five of the eggs hatch, but the biggest egg takes its time and hatches the next day. When it finally breaks out, the duckling is “odd-looking.” Not only is he much bigger than his siblings, he’s dark gray instead of yellow and walks with a funny wobble. Immediately, his siblings see - and point out - that there is something wrong with their brother. Mama Duck gets upset and takes them all swimming. The other ducklings call the Ugly Duckling ugly the whole way to the pond. The Ugly Duckling could swim like his siblings, but when he tried to play with them, they wouldn’t and instead made fun of him for being different. 

One day, the other ducklings told him to leave, and he did. On his journey away from his family, he tried to fit in with a number of other animals, including two adult ducks. But he didn’t fit in anywhere until he found a new lake and a flock of large white birds flying overhead. They were beautiful, with long white bodies and slim necks. He watched them glide through the air and fly away. The Ugly Duckling was all alone and spent the winter by himself before being rescued by a farmer. 

During the spring, the farmer brought him back to the lake where he met the beautiful white birds again who invited him to be friends and to fly with them. When he saw his reflection in the lake, he realized he looked just like them. He was no longer the Ugly Duckling but a beautiful swan.

If you’ve felt like the Ugly Duckling know this: there’s nothing wrong with you, you’ve just been misdiagnosed. You’re ont a duck, you're a swan! Creative generalists don’t need to fit into specialist jobs. We need to embrace being different; embrace being rebels and having an inner activist that hates injustice, authority and has a strong sense of right and wrong. It’s ok to go after all of the jobs, roles, and careers you want to pursue. It’s ok to break away from the people, places, and things that make you feel like you’re not good enough and have to conform. If the Ugly Duckling had stayed with his duckling siblings, he would have felt bad about himself his entire life. He would only have focused on how he was different from the rest, instead of realizing how awesome he was! By leaving the nest, he was able to find out he was a swan and that he did belong. He was able to embrace his differences and be himself. 

We need to be more like the Ugly Duckling and embrace our differences so we can really excel in our lives. It’s okay to be outside the norm, to be unconventional - it’s actually a superpower! So stop trying to squeeze yourself into a tiny box, stop applying for specialist jobs and start pursuing a life and career that works for you.  

So what are you going to do going forward? 

  1. Embrace being different. 

  2. Acknowledge your creative generalist gifts.

  3. And use those gifts to find roles that allow you to spread your wings and fly (allow for a variety of your skills and talents to be utilized), rather than restrict you to specializing in one field. 

That’s it! It’s simple once we step outside of the idea that we have to do exactly what society says and stop believing that niching down, choosing (don’t you hate that word?), and limiting ourselves is the only way to excel in life.

Are you ready to fly?

It can be overwhelming when you think about leaving the comfort of your specialist role, even when you dream about having something else to do that allows you to flex your creative generalist abilities instead of boring your brains out every day.

This is where I come in! Together we can figure out your creative generalist skills and sweet spot, the fields you’re interested in working in, and how to use those skills to land your dream job!


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I’ve outgrown my career. What should I do next?

Most high-achieving (and creative) employees end up outgrowing their jobs and careers rather quickly. Part of the problem is that we pick up tasks easily and once we find ourselves bored with the work, it can be hard to motivate ourselves to stick with it. But that’s not necessarily a bad thing. When you outgrow your work, it just means it’s time for something new.

Think about it! When you were little, you wanted to do so many different things with your life. At one point, I wanted to be a sea witch, a librarian, and an astronaut all at once. I dreamt of wearing a voluminous black dress, with giant black rimmed glasses, holding a copy of a Tale of Two Cities, while floating in the International Space Station’s anti-gravity. If you ask any five-year old, they don’t think of one job they want to do forever. They come up with six or seven and those six or seven change from day to day - sometimes minute to minute. 

We only think we want one career for our entire lives because that’s what society tells us. You go to school for a dozen years, get pressured into picking a major in college for a life you kind-of-sort-of want, and then come out of college and immediately start climbing a corporate ladder. At some point, you get so bored with it all that you start thinking about what life would look like if you’d made different choices - or perhaps if you had actually *made* a choice.. 

Many people will live their entire lives wondering what if, but I’m willing to wager that if you’re here reading this blog, you might be ready to make the shift. And you can and are allowed to make the shift. It’s okay to have two - or even ten - different careers in your lifetime. According to this article, the average person has twelve different jobs and almost 30% of people have changed their careers post college. 

Now that you know you can make a career transition, you’re probably wondering how. (It always comes down to “how” doesn’t it?) Here’s how:

  1. Why? Start by thinking about why you want to change your current career. Maybe you aren’t being challenged enough. Or maybe the industry is dying out. Whatever your feelings are, they’re valid. My first career was in the web industry, and while that is not a dying industry by any means, I felt like I was choking on the corporate ladder. I came out of college and climbed and climbed, never letting myself think about what I actually wanted and why I wanted it. When I finally sat down and asked myself why I wanted to transition, the answer was simple: I wanted to be happier. I wanted to live my life on my rules and my terms and no longer worry about what everyone else wanted for me. 

  2. What other careers are you interested in? Think about what your end goal is. If you were to change careers, how would you achieve that end goal? If you don’t change your career now, will 80 year-old-you have regrets about your choices? Once you’ve thought this through, write down the steps you think you will need to accomplish to make future you proud. When I was trying to figure out how to transition from my web agency into my coaching career, I was so scared to take the first step, but I knew if I didn’t shake things up, I would forever regret it.

  3. When can you make the change? Career transitions usually don’t happen overnight. Especially if you value the company you work for. A good thing to think about is when you can transition out of your role and into your new career. What life events, or career events, will inhibit that change? How can you address those so they don’t affect you? 

  4. How can your current skills help you in the career you want? Your ability to get a job, or start a business, in a new industry or role, will rely a lot on your past experience and current knowledge base. Figuring out how to use those skills, whether they are hard or soft skills, in a new arena is half the battle to convince your mind that this transition is possible. For instance, if you are a trained cosmetologist who would like to move into remote bookkeeping for hair salons, you can use your knowledge of how hair salons work to help them manage their finances. If you aren’t super secure in your bookkeeping abilities, you can always take a short certification course to get up to speed and support your resume. 

  5. Start networking. Networking is a great way to connect with people in the industry or roles you are hoping to transition into. They can offer advice and guidance to help you move along that new path more easily. Also, they might know of job openings and be able to vouch for your abilities when you apply. A lot of the people I first met when I transitioned to coaching had made similar changes earlier in their lives. Some of them have even become my mentors and helped me feel empowered by my transition. 

It can be super scary to transition careers, but the reality is, if your gut is telling you it’s time, it’s definitely time. Think about what your future self would be proud of you for doing, how this transition will positively impact their life, and then go for it! And if you need a little help, book one of my free 30-minute chats. You never know what we might come up with! 

Scared to change your career?

Changing careers can be a scary prospect, but it can also be an empowering one. You are making the choice to leave behind what you are comfortable doing, for a career that is more challenging and fulfilling.

I help my clients discover their passions and find work that aligns with those passions. Together we will discover what it is you really want to be doing with this next part of your life and how to achieve those goals in a sustainable way. If you're ready to change your career, I can help you get there!


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The Four Agreements and How They Can Help You Succeed In Business

Each morning, I recite the Four Agreements (old Toltec Wisdom):

  1. Be impeccable with your words.

  2. Don’t take anything personally.

  3. Don’t make assumptions.

  4. Always do your best.

Now, I wish I had come up with these incredibly simple - but powerful - agreements, but I did not. Don Miguel Ruiz published The Four Agreements in 1997. Growing up in rural Mexico, Don Miguel was the son of a Toltec faith healer, and the grandson of a Toltec shaman - or nagual. Despite growing up in such a faith based culture, he went on to practice neurosurgery in Tijuana until he was involved in a near-fatal car crash. He left medicine and began to study life and humanity through the lens of the Toltec teachings. 

According to The Four Agreements, when we are born, we learn all the rules and values our family and society have. They impose these rules and values onto us through a punishment and reward system - like how we train animals, for example dogs. Where our true nature is to love and explore life, we learn what others think we should be and are forced to change. If we do the “right” thing, we are rewarded. If we do the “wrong” thing, we are punished.

Over the course of our lifetimes, we are domesticated into who society and our family think we should be and we lose that ability to be truly happy. 

In the years since first reading this book, I’ve started each day reciting The Four Agreements to remind myself of who I am - the real me. And to practice strong tools to stand in the world in an authentic and anchored way. While this has helped me in my personal life tremendously, it has also helped me in my professional life. 

When we strive to be our authentic self in business, we are better capable of building businesses and having careers that fulfill us and the people around us. By practicing The Four Agreements in my business, I’ve been able to alter the way I do business. Instead of focusing on the outcome of my sales efforts, I focus on the outcome of my words and thoughts, and how they affect my clients in a positive way, which ends up affecting my sales. 

1. Be impeccable with your words. 

This first agreement is probably the hardest to do, but to complete the other agreements, you have to start with this one. It is the foundation of the four agreements. Your words are a reflection of who you are. If you speak rudely, if you cut people with your words, or don’t follow through with your promises, how will anyone be able to trust what you say? Clients, employees, and consultants will retreat from working with you. 

If you say you’re going to do something, you better do it - even if it costs you. Prove your worth by proving your integrity. 

2. Don’t take anything personally.

When you’re impeccable with your words, you don’t have to take anything personally. If you have a client, business partner, or family member that’s working against you, you might feel like giving up. But if you know that when you say something you’re going to do it, even if it costs you, and you don’t take what they’re saying personally, nothing can stop you from achieving what you dream of. People who don’t know they’ve been domesticated don’t know that their actions are a result of the rules and values placed on them. But you do know. You can see through those rules and values and identify what you want out of life. 

You know the rules and values that govern you. Don’t let the words and actions of others take away from that.

3. Don’t make assumptions.

I don’t know about you, but this one is really hard - especially when you’re neurodivergent like me and don’t necessarily interpret situations correctly. It can be especially hard not to make assumptions when you’re close to that person - but those are the moments it’s even more important not to.

If someone in your life acts a certain way, take it for what it is. Don’t read into it. If your contract client asks for a rewrite of their social media posts, don’t assume you did it wrong. Maybe they just wanted it to reflect something that just happened. When someone has to cancel an important call with you, don’t assume they are trying to get out of it to be malicious.

Making assumptions about a certain situation generally just leads to further assumptions. Be assertive. Be impeccable with your words and ask the person outright what they mean if you need clarification (something neurodivergents often do).

4. Always do your best.

If you’re impeccable with your words, don’t take anything personally, and don’t make assumptions, you will be doing your best. As long as you’re always striving to do your best, you can’t fault yourself for where you land. If you’ve been working hard to launch a new business and it doesn’t take off on day one, you still did your best and that’s more important than the outcome of that day. 

So how does this really relate to business? Business is all about making connections and promises. You’re trying to get someone to buy something from you, to work with you, to trust you and to enter into a relationship with you - coaching, courses, nail polish, etc. They have to trust you to buy something. For instance, let’s say you sell contract templates for small businesses. When you’re advertising your offering, your words better reflect exactly what you’re promising. The templates have to be useful for people in specific states or countries, or the customer will accuse you of lying. If someone buys your template package and there’s a problem, you have to show up and help, even if it costs you profits. It will save you money in the long run because your reputation will be intact. 

Additionally, these four agreements will help you navigate your business, professional life, and personal life more easily. When you show up as someone who follows those principles, it will show. People will see it and your integrity and the quality of your work will have them come back for more.

Are you afraid to unlearn the rules?

Realizing that we are under a “spell” - as Don Miguel puts it - is the first step to realigning ourselves. But it can be hard to understand that while our parents and society want the best for us, the way they want us to get there isn’t the path we should be on.

I help my clients rationalize these polar opposite views, identifying what they actually want to be doing with their lives and what success looks like for them. Then we work together to uncover - and break - the rules and values placed upon them. You can achieve whatever you want out of life, no matter what your family and society has told you is acceptable. I can help you get there!


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How to Create a Portfolio Career as a Creative Generalist

Throughout my life, I never set out to stay doing the same thing for too long. It’s always been my dream to live in NYC, for instance, and while it might not happen for a while, it makes me think about how I organize my life and career into buckets and how unusual that is for entrepreneurs. Most people I meet think they have to stick to one career for their entire lives, but really, we have the power to change and evolve whenever we want. 

In my coaching business, I hear all the time how my clients are being pulled in all these different directions and they don’t understand how to rationalize their innate need to do different things, take on different roles, with society’s need to settle them into a specific box. For instance, doctors aren’t supposed to be coffee shop owners who sit on the board for toy companies. And entrepreneurs who own companies that distribute luxury amenities aren’t also supposed to have kitchen cabinets importing businesses…right? 

Well, why not? Why can’t we do everything we dream of doing and every opportunity that comes our way that lights a spark inside of us? 

Here’s the truth: we can. And I help clients do it every day.

Take my own story for instance, my career portfolio includes business and career coaching, writing books, speaking engagements, investing in small businesses, and creating new businesses - like my conference in the fall and my soon-to-be-launched Creative Generalist Network (more to come on that below!). And before that, even though I went to university to pursue a masters’ degree in philosophy and ended up working for, and founding, several web agencies.

The path we are on right now doesn’t have to be the path we stay on forever. There is no shame in jumping around - in fact, it’s empowering. This need for variety is what makes us creative generalists. We were never meant to fit into the classic 9-to-5 life, and when we fully embrace our creative generalism, we have a leg up when it comes to pursuing our dream career paths! 

So how do we pursue a portfolio career that bolsters our ability to excel as creative generalists? 

  1. Various income streams. Have various income streams so that as you flow between the different roles, you never have to sacrifice your wants for your needs. You might try adding to your earned income with investments, online courses that require upfront effort to create but quickly produce passive income, and freelance consulting. However you choose to gain income, there’s power in having multiple streams at your disposal. 

  2. Don’t choose, combine. Stop trying to choose a particular career or project, learn to combine them. The beauty of a portfolio career is that there are no rules. You can do anything you want! (This is one of my superpowers. Let’s talk if you want help with this!)

  3. Talent stack. Figure out your talents and skills and start stacking them to create a sweet spot that will raise your value in whatever field you’re interested in. For instance, if you are a copywriter who is also an audio engineer, pitch your talent to a podcast production company looking for a marketing guru who can also clean and treat the sound on the rough recordings.

  4. Learn new skills. Are you a web designer who’s always been interested in teaching ballet classes to preschoolers? Or a college student studying molecular biology who also wants to write fiction novels about underwater gateways to other planets? Whatever it is that you think you might enjoy, go after it. Never stop learning. Go where your inspiration takes you! 

  5. Stay open-minded. You never know what you might learn from other people’s perspectives. Staying open-minded allows you to connect easily with others, building networks, and furthering your work and life in ways you might not expect.

  6. Find a work-life balance. While individuals in mono-type roles don’t have to worry about their work invading their personal lives, creative generalists do. Our work is so varied and flexible, that sometimes that flexibility works against us, allowing business to bleed into our personal lives. The best way to combat this is to create a work-life balance that is sustainable to maintain. 

  7. Embrace change. Instead of trying to fit into a particular role, embrace jumping from role to role. The beauty of a portfolio career is that you don’t have to stick with the traditional career path, which includes sticking it out in a business or job you hate. Feel free to shake things up!

  8. Find your community. Creative generalists tend to be isolated because of the solitary nature of their careers and work versatility, but finding your community is the best way to help you succeed. As a creative generalist myself, I created the Creative Generalist Network to help my clients and readers engage with like-minded individuals who will help them find inspiration and opportunities to grow. 

  9. Understand your why. Many people fall into a portfolio career, while others plan extensively for them. Either way, you should know why you are pursuing it now. Do you want more flexibility? Do you want to pursue every idea you’ve ever had? By knowing your why, you will be able to identify your creative generalist values more easily, which will in turn help you create the life you’ve always dreamed of!

  10. Keep at it. Don’t give up when things get tough or confusing. Keep going and know that it will happen. The roles will come. The income will flow. And the fulfillment and success will bloom. 

Building a portfolio career - like we generalists like to call it - is a lot easier than you think. There’s no need to toil away at work you don’t enjoy, or to sift through ideas and goals until you find the one most acceptable by the internet. You can have multiple passions or interests, pursue them all, and be better for it. It’s a lot more beneficial to your soul! When our work is aligned with our hopes, dreams, wants and needs, we can achieve anything.

Take small steps everyday and before you know it, the life you want will be right in front of you.

Scared to embrace your portfolio career?

Stepping outside the “norm” can feel overwhelming for anyone, especially if you’re a creative generalist with a streak of perfectionism. But pursuing your portfolio career is less about nonconformity and more about embracing who you are inside.

You were never meant to sit in a job or career you don’t enjoy. It’s time to follow that little voice inside you that tells you it wants more, it needs more…it deserves more. So stop limiting yourself. In our coaching sessions, I not only help you take that first step towards the life you actually want, but I help you build a roadmap to the exact spot you want to land!


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15 Dream Jobs For Creative Generalists (aka Multi-Passionate Creatives)

A creative generalist (also known as a polymath, a jack-or-jill-of-all-trades, a multipotentialite, a multi-passionate creative, or even a Da Vinci man or woman) is someone who has diverse skills, interests, and knowledge. They see connections between unrelated things and solve problems in unconventional ways. Because of their unique brain wiring, they need a lot of variety to remain engaged in their work. It's vital for them to feel challenged to learn new things, utilizes their skills, and that their job is meaningful and serves a greater purpose than themselves. 

My definition of creative generalists reads like this:
Curious and adventurous dabbler, explorer, and fast learner - someone with many talents, broad interests, and a hunger for knowledge across many topics. A natural program-solver and bridge-builder with thicker skin for failure and a capacity for change. Doesn't fit into a specific career path. Easily bored. Loves to get started over and over again. Always in for a challenge.

Creative generalists can bring a unique perspective and innovative thinking to any job, but some careers are especially suited to their skill set and to keep them happy and interested.

Here are 15 dream jobs that creative generalists might consider:

1. Art Director: If you want to work in a field that requires diverse artistic and creative expression, this is a great place to start. Art directors create visuals and campaigns for advertisement and branding campaigns, direct photo shoots, and manage visual style guides. They combine various skills to create a cohesive story for their clients. Generalists are particularly suited to be art directors because they can draw on many sources, interests, and talents to create something truly unique.

2. Travel Photographer: If you have many interests and talents, a career as a travel photographer can be gratifying. It's an ideal career for those who love exploring and capturing gorgeous images and learning something new daily. If you don't want to be tied down to one place, need variety in your work, like meeting people and exploring different cultures, and have a knack for photography, this career might be ideal for you.

3. Art Therapist: Combining art, psychology, and emotion, art therapy helps people express themselves through creativity, understand themselves better, and find healing. Art therapists use traditional art-making materials such as paint, clay, ink, and various philosophies of life to guide and counsel their clients. Creative generalists who like helping others can apply their diverse skillset to this field to facilitate healing and help people increase self-awareness and cope with emotional distress.

4. Credit Manager: A credit manager is responsible for managing a business's money flow. This work involves overseeing customer accounts, approving loans, and managing repayment plans. You need to have strong analytical skills to be able to forecast cash flow and make decisions based on financial trends, but also tap into a wide range of topics and can understand different contexts to come up with creative solutions to money-related problems—an ideal career for hungry for knowledge and problem-solving creative generalist.

5. UX/UI Designer: UX (user experience) and UI (user interface) designers combine the technical aspects of design with innovative thinking to create aesthetically pleasing and easy-to-use products. You'll need to think on your feet to solve complex design problems, but you'll be rewarded with the satisfaction of using your skills and ideas to create something new - and of great use to others! It's an excellent career choice for the creative generalist who loves psychology, technology, problem-solving, and building things.

6. Video Producer: From short documentaries to corporate videos, video producers are the people who bring stories to life. Video producers need to be able to write, direct, shoot and edit videos, so a diverse skill set is essential. Creative generalists with an eye for detail and a passion for storytelling can easily find their place in this fast-growing field, where their technical and artistic skills can shine.

7. Copywriter / Ghostwriter: Copywriting is about creating compelling content that grabs attention and drives action. A creative generalist with a good grasp of language and the ability to dig into and learn about new subjects can make a great copywriter. The same is true for ghostwriters, who write content for books, speeches, or articles but are not credited for it. Both professions are perfect for those who can't live without learning something new and crafting stories that stand out.

8. Digital Marketer: Digital marketing requires knowledge of both digital media and traditional marketing principles, making it ideal for creative generalists who have experience with both. They need a wide range of interests and skills to juggle all the aspects of digital campaigns, from content creation and strategy to analytics. A digital marketer brings together words, images, videos, and other content to create effective campaigns that reach their target audience.

9. Event Planner: For the creative generalist who thrives on imagination and loves planning and organizing events, this career is a great way to combine their passion for people, design, and coordination. Event planners create unique experiences that capture an audience's attention; they need to be creative, understand their client's wishes, think outside the box, and handle all the technical details involved in event planning. This career is perfect for those who don't want two days to look the same.

10. Business Consultant: A business consultant offers guidance for businesses on a variety of topics, such as marketing, finance, operations, and strategy. Creative generalists with a broad range of knowledge and savvy sales and business experience make excellent consultants, as they can combine their expertise and hunger for knowledge with creative problem-solving skills to help businesses reach their goals. This career is perfect for those who want to use their creativity, need for variety, and ability to understand complex concepts and experiences to help others succeed.

9. Video Game Designer: If you have a lot of imagination and love technology and telling or creating stories, this could be your career. As a video game designer, you'll plan out levels, design characters, develop storylines and write code that makes the game playable. Strong computer programming skills are a plus for this job, although this is undoubtedly something generalists can learn as they go (don't you love your brain!). Applying your understanding of how stories are created, worlds are built, and how people interact with technology will keep this job interesting.

10. Social Media Manager: If you are passionate about staying up-to-date on the latest trends in social media, becoming a social media manager could be the perfect fit. As a social media manager, you'll need to stay on top of the newest platforms and technological trends and create engaging content that will draw people in and encourage them to take action. Good writing skills, an eye for design and detail, and an understanding of how different platforms work are essential for this job. Never a dull day in the office for creative generalists here!

11. Project Manager: Project managers are the people who oversee and coordinate complex projects. It's a versatile and rewarding job for creative generalists who fear boredom like Superman feared kryptonite. It does require analytical thinking and spreadsheet and detailed planning, so it won't be for all generalists, even though their skills come in handy in this job, as project managers need to be able to understand a wide range of topics, communicate effectively and juggle multiple tasks. If you like solving puzzles and working with people, then project management might be the career for you!

12. Brand Strategist: A brand strategist is responsible for developing strategies that help build a company's image and reputation. You will be responsible for researching the competition, identifying target markets, and devising creative campaigns that capture attention. For this job, you'll need good analytical skills, excellent communication abilities to effectively convey the strategy to stakeholders, and a love for design and storytelling.

13. Software Developer: Software development can be a great career choice for the creative generalist who thrives on challenges. This job involves coding, troubleshooting, and debugging software applications for various platforms. You'll need strong problem-solving skills to create the software your client or employer will need. A degree in computer science or a related field is handy. However, many companies today teach you the skills you'll need on the job. Software development is an excellent career for those who like the challenge of tackling tough problems!

14. Animator/VFX Artist: An animator is responsible for bringing characters and stories to life through motion graphics or 3D animations. Working as an animator requires understanding how people interact with visuals and technical skills in animation software. Additionally, VFX artists create special effects in videos and films, so knowledge of video editing software is also necessary. Staying on top of new trends and techniques will help you stay ahead in this field.

15. Entrepreneur: Of all the careers creative generalists can go for, one of the most rewarding and suited for their particular strengths and creative needs is to become an entrepreneur. This career path involves developing a unique idea for a product or service, creating a business plan, launching the business, managing resources, and developing strategies for growth. Entrepreneurship requires creativity, learning new things, being able to wear different hats, ambition, dedication, and problem-solving skills to succeed.

A note about portfolio careers

All of these careers are perfect options for creative generalists who want to use their broad range of knowledge and experience to make something new and innovative. For some generalists, however, even these multi-skill careers still feel too limiting. This may be the case for you. If so, you're not alone.

Many generalists don't have one but at least two such careers they juggle or work where they combine the exciting bits of different jobs into what is known as a portfolio career: a career that's tailored to you and your passions; and encompasses a multitude of areas, skills, and interests.

The key with portfolio careers is to find a way to make all of your different interests fit into one coherent career and ensure that what you need to be happy - variety, purpose, challenges, and fun - are present. Building the foundation of a portfolio career can take some time, but if you have the dedication and drive, it's a gratifying experience and something you can achieve!

I know because helping generalists find their dream job or create their dream careers is what I do. If you'd like to explore this, don't hesitate to get in touch! Plus, you can find many remote job opportunities for perfect creative generalist jobs like software, back-end, and junior front-end developers on platforms like Jooble.

Feel overwhelmed by your many talents and interests?

I can help you make sense of it all. As a professional coach, I provide guidance for creatives and entrepreneurs to find their dream job or develop their unique portfolio career from their diverse range of experiences, skills, knowledge and passions.

Imagine how great it would feel to finally create the lifestyle that allows you to do work you love while living the creative and entrepreneurial life of your dreams.

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